Global Head of Marketing

职位要求 / 描述

Responsibilities： • Partner with senior leadership team to define Coins' marketing strategy and build a better image around the world • Lead international/local GTM and event activation efforts and build a team to execute on the marketing strategy to launch and drive Coins adoption at scale in our target markets • Lead all global PR, event operations including agency management, channel management, KOLs, budgeting, and industry partnership prioritization. • Manage the global community to drive the user growth to work with the local teams. • Lead the global digital marketing teams to manage a better P&L on SEO, paid adds and etc. • Clearly define and drive alignment around targets and ensure the team’s individual outputs and deliverables can meet company goals. Requirements： • 8+ years of experience in marketing within an agency, tech company, or financial services organization. • Must to have crypto industry background. • Experienced in Philippines market, and others such as EU, AU, Asia. • 2+ years in managing global crypto marketing team. • Tough, practical and flexible leader who can thrive in a very high-pressure environment.

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